In 1935, Alonso Menendez purchased the Particulares cigar factory in Cuba with hopes of creating a new premium cigar brand. During this time, it was common among torcedores (cigar rollers) to have the famous Alexandre Dumas novel "The Count of Monte Cristo" read by a lector on the cigar rolling floor. Inspired by this tradition, Menendez gave life to one of the most well know cigar brands today - Montecristo. Menendez, Garcia y Cia. re-established the famed Montecristo brand for U.S. distribution from the Tabacalera de Garcia factory in La Romana, Dominican Republic in the mid-1970's. To this day, Tabacalera de Garcia upholds the premium standard of Montecristo cigars in the U.S.
Montecristo
In 1935, Alonso Menendez purchased the Particulares cigar factory in Cuba with hopes of creating a new premium cigar brand. During this time, it was common among torcedores (cigar rollers) to have the famous Alexandre Dumas novel "The Count of Monte Cristo" read by a lector on the cigar rolling floor. Inspired by this tradition, Menendez gave life to one of the most well know cigar brands today - Montecristo. Menendez, Garcia y Cia. re-established the famed Montecristo brand for U.S. distribution from the Tabacalera de Garcia factory in La Romana, Dominican Republic in the mid-1970's. To this day, Tabacalera de Garcia upholds the premium standard of Montecristo cigars in the U.S.